Bupa UK Health Content Team

Posted : 07 November 2018

We support teams across Bupa in delivering high-quality health information, to encourage customers and the general public to live longer, healthier and happier lives.

What we do

 

As a team of skilled health writers and content producers, we aim to deliver high-quality, up to date and easy-to-read health information.

 

We do this by taking clinical facts about health, and presenting them in plain English for the general public, and Bupa customers. We also work with medical experts in delivering health information, to ensure that it is relevant, accurate, up-to-date, and reflects current practice.

 

We support Bupa UK teams in a number of different ways, and are always interested in new ideas. This may be through the delivery of videos, infographics, podcasts and online tools, such as our BMI calculator. Or we can produce content ranging from patient information leaflets for services, to newsletters for corporate clients.

 

We manage the A-Z directory of health information, and the Bupa Health Blog, on Bupa's UK public website. This A-Z health index includes hundreds of pages of trusted information about a wide range of conditions, treatments and procedures. Our information is accredited by the NHS England Information Standard – a kite mark that is awarded to organisations that produce high-quality information.  

 

Recent recognition of our content includes:

  • British Medical Association Patient Information Awards 2018: Commended for our dementia hub. The judging panel said: "This is a well-constructed web resource which is easy to navigate and informative. This is a good resource."
  • Bupa Global Clinical Excellence Awards 2018: Finalist, Collaboration Award for our workplace mental health and dementia hubs.

                                                                                     

 

Producing wellbeing content

 

We publish new wellbeing articles on a range of health and lifestyle topics, for Bupa's customers and the general public. They provide health and lifestyle content from Bupa UK experts, aimed at helping people to become healthier and happier in their day-to-day lives. You can visit our wellbeing articles on bupa.co.uk/health-information/health-blog

 

If you'd like to receive the latest articles, emails and updates from the Bupa UK Health Content Team, please email healthinfo@bupa.com and we'll add you to our mailing list.

 

We're always looking for new wellbeing content contributors and interesting ideas for wellbeing articles. If you would like to share an idea or write an article please contact Nick Ridgman at nicholas.ridgman@bupa.com.

 

 

 

Working together

 

We act as an internal agency across Bupa UK to support teams in the delivery of patient information, email campaigns, client newsletters, and much more. There are lots of different ways that our editors can work with you in delivering your message to external audiences. This may include:

 

  • writing articles on your behalf to help raise your profile, or proof-reading blogs
  • producing bespoke health content to form part of a marketing or engagement campaign
  • producing and/or updating patient information leaflets or online factsheets
  • producing videos or infographics
  • advising on reliable sources of high-quality health information.

 

 

 

Meet the team

 

Nick Ridgman [Head of Health Content at Bupa UK]

Nick leads the Health Content Team at Bupa UK. After studying English at University, he has worked in several publishing, information and content roles across the health sector, including positions at Alzheimer's Society and Guy's and St Thomas' NHS Foundation Trust.

 

 

Fay Jeffery [Lead Editor, Digital]

Fay looks after all things digital in the Health Content Team. She started working at Bupa in 2012 in the corporate press team, having previously worked in communications for a public health charity. Fay firmly believes in the importance of high quality and accessible health information.

 

 

Graham Pembrey [Lead Editor]

Before joining Bupa in 2017 as a Lead Editor, Graham was a senior editor at Macmillan Cancer Support, and has worked in other writing and editing roles within the health sector. He has an NCTJ Certificate in Journalism and is passionate about conveying health information in an accessible way.

 

 

Laura Blanks [Specialist Health Editor, Quality]

Laura graduated with a first class honours degree in Biomedical Science, before joining the Bupa Health Content Team in 2015. Laura's world revolves around all things quality – from making sure we adhere to robust quality standards, to using the most up-to-date evidence to inform our content.

 

 

Michelle is a Health Editor for Bupa UK, having studied Nutritional Science at university and previously working as a Health Adviser in our Bupa Health Clinics. She is passionate about improving the lives of others through high quality and engaging health information.

 

 

Natalie Heaton [Specialist Health Editor, User Experience]

Natalie Heaton has worked in patient information for seven years and is passionate about helping people reach their health goals. She works closely with audiences to understand their health and lifestyle questions and challenges, and uses their insights to create relevant health information.

 

 

Alice Rossiter [Specialist Health Editor, Content Design]

Alice has a wealth of knowledge and expertise in the health and wellbeing field, with a specialist interest in exercise and family health. She has a BSc in Sport and Exercise Science and has a background as a medical writer within the pharmaceutical industry previous to Bupa. 

 

 

Marcella McEvoy [Specialist Health Editor, Content Portfolio]

Before joining Bupa in 2018, Marcella worked in a range of editorial, press and communication roles at Great Ormond Street Hospital, and managed a children's online health information magazine. She has worked in other content production and communication roles across the voluntary sector.

 

David Oduntan [Team Administrative Assistant]

David joined Bupa's Health Content Team as an administrative assistant in 2018, after graduating from the University of Kent with a degree in Business Information Technology. He also plays a key role in supporting the administrative needs of the Bupa UK Foundation's team.

 

Contact us

 

We're here to work with teams across Bupa in the delivery of campaigns, products and services for customers and the general public. If you would like to work with us or have any feedback on our health information, we would love to hear from you. Please contact us via email at: healthinfo@bupa.com, or contact our Head of Health Content, Nick Ridgman at: nicholas.ridgman@bupa.com

 

Alternatively you can write to:

Health Content Team
Battle Bridge House
300 Grays Inn Road
London
WC1X 8DU 

 

Click here to find Bupa's wealth of free, trusted health information about conditions, treatments and procedures, including expert advice about staying healthy and living well.

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